måndagen den 29:e mars 2010

VC finance and algae meet in a perfect match

It´s kind of strange watching a back-slick finance guy getting all exited about algae and bacteria. Well, this guy Steve Jurvetson that apparently works for some quirky minded VC really paints the picture I left half done in my "green is the new black" blogpost where I discussed peak oil and pointed out that the green energybusiness really will be something to invest in.

He describes the process of engeneering organisms and basically using microbes as kind of a living software for processing of chemical reactions and the ultimate production of the end result: a molecule. Its a known concept, but I love his crossdisciplinary approach and how he manages to create a map to fit the biological engeneering in a totally new perspective. VC finance and algae meet in a perfect match.

Again another superinspiring talk on Stanford´s eCorner.

söndagen den 28:e mars 2010

My new TED Talks: Stanford University´s Entrepreneurship Corner!

They really have some great talks (specially if you seek for "entire talk", check it out). And it so happens that they are all focused on tech startups, so Im happy to deepen my addiction as a tech startup is what I´m getting into.

Anyway I´m all extra inspired because I just saw a really great talk. For the moment as I´m quite obsessed with it, I tend to be quite uncritical about entrepreneurship talks even though I can admit that most often they are also mixed up with lots of fluff and bull. Also they tend to follow kind of scattered patterns which is less good as I like structure, connecting bits and pieces and building systems.

This guy Eric Ries in his talk "Evangelizing for the Lean Startup" starts with the pretentious claim "that entrepreneurship is really an own management science" and with correct tools the failure rate wouldn´t have to be as high, specially in the super high failure rate IT entrepreneurship field. And actually he pulls his it off! He delivers a clear cut, very concrete framework for optimizing success rate. Nothing really revolutionizing but the way he lays it out, the structure and the eloquence really adds extra spice and another dimension to the understanding. At least he gets my thumbs up.

Check out the talk. And I´ll check out his blog some day soon, I´m sure there can be some goodies there aswell.

tisdagen den 23:e mars 2010

Unlearn your MBA

Preparing for my new startup Im checking out lots of ideas about programming and starting IT businesses. To push me in the right path my companion, the programmer in our duo, sent me a link to a great speech given at Stanford by David Heinemeier Hansson from 37signals.

He has this mantra about not bringing in venture cap and how the biz education is too much bullshit. Even though Im mostly caught up in how good it is to have new dreams and a new saga to pursue, which of cause include world dominion and loads of venture cap, he definitely has some good points and Im definitely gonna think about it.

onsdagen den 3:e mars 2010

37signals Marketing Philosophy

I have a business idea that I´m working on and yesterday I talked to a developer on the subjects of execution and content. We talked about 37Signals and the developer told me about a blogpost that they have on their page. The blogpost tells the story how they did to come up with a product concept. I like to use YouTube and watch what people have to say personally, so I YouTubed 37Signals and found this really interesting speech by Jason Fried a coentrepreneur at 37 and their marketing guru.

In the speech he tells the story about telling the story. Just like it is. Share the details behind the scenes. The ideas. The problems. The solutions. Everything. This way you´re not only marketing anymore you are telling about yourself and people are interested in that. And this way you get an audience. People who are actively interested in what you have to say. Because somehow they know you and because they liked the information about yourself that you shared last time, they´re interested in what you have to say next. And he says not to worry about competition. Not to get into stealth mode and hide until promotion time, when you have to do the hardcore selling with nobody interested from the start.

OK, it´s a really cool concept. I really can se the value in applying this concept to this business we are going to do next. Maybe start a blog "the whole startup story . com" or something. Start linking in future potential customers. Get people interested. Hm. It´s really difficult. I can give away all other ideas I have, but this one. I really want to keep to myself.

Ill have to do some hard thinking before I do it. Im also thinking about timing. Maybe there is such a thing as starting to tell the story to early. I always tell the story to people around me immediately. But maybe its a question what media to choose when. I really dont know.

Anyway, gonna do some hard time thinking, but until any desicion, check out Jason Frieds speech:

tisdagen den 2:e mars 2010

Microsoft RIP!

By introducing my new business concept to a top notch developer I know he introduced me to Google Apps as a suggestion of what platform we should use to develop. I´ve been surfing the Google Code site and watching videos from Campfire One the introduction of Google Apps and I´m flabbergasted!

I´ve had the feeling in my gut for some time now ever since Microsoft made the desperate overpriced bet on Yahoo and since the gigantic first dividend, the Microsoft era is definitely in the beginning of the end. The same reasoning that Microsoft used to get big and beat the then existing megacorporations can be applied to Google "the power of information... if you control the platform...". Well Microsoft has dominated IT for a few decades through having a virtual monopoly on operating systems. The problem is operating systems aren´t the main IT-platform anymore. And Google got that a long time ago. Therefor they have built the dominating main tools of internet such as GMail etc. And now by the introduction of Google Apps, providing a smooth platform for app creation, its the online version of creating an operating system that programmers can use to create applications. This was what made Microsoft so big, being the preferred developer platform and the preferred user operating system. Well now google seem to have both parts of the equation in place and Microsoft is lagging hopelessly behind!

Well I´m not really a techie, just a techifan suit. So I might be totally wrong. But what the heck:

Microsoft RIP!

Check out the intro of Campfire One